The Brand Audit
For businesses and brands looking to improve their presence on social media. Our Brand Audit will help you identify what you’re currently doing well and where you can improve. We will deliver a full report and make recommendations for future steps.
Many social media profiles aren’t set up to play well with the platform’s algorithm. Our Brand Audit is a quick but valuable way to have an expert take a look at your page, identify what needs to be fixed, and explain how to fix it.
What’s included for your existing profiles:
Bio Optimization: We’ll suggest any changes to your profile name, rewrite your bio to include critical industry-specific keywords and geographic info, correct your business category, suggest a URL and/or call-to-action, and send our suggested changes. If you can provide a vector file of your official logo, we’ll even give your profile picture a makeover.
Instagram Highlight Buttons: We’ll match your brand’s colors to some really great neutrals or accents, then we’ll create and send you five highlight buttons that work well for your Instagram Stories.
Instagram Grid: We’ll build a sample grid layout of our suggested content types (Reels, carousels, static images) and areas of focus for your brand (i.e. recruitment, education, community involvement) based on who you are and what you do. Next, based on your current posting schedule, we’ll suggest a cadence for posting moving forward. Please note this is a layout and does not include a graphics package.
Brand Audit Report: Finally, we’ll compile everything into a simple PDF and email it to you (with Highlight buttons attached). You’ll be able to use this report to make changes to your profile.
Why is this valuable? Unless you’re a marketer, you probably don’t know what you don’t know. That’s why we’re here. And we know you’re busy, but you still want things to look great and work well. So let’s get started.
We will email you to let you know your contact form has been received and to connect with you. At that time, we will also request your logo.
Brand Audit Rate | $650
Businesses who become regular monthly marketing service clients will have the cost of their Brand Audit deducted from their first monthly bill (making this service free).
